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Magic is a developer-focused platform offering a robust wallet infrastructure and authentication system designed to onboard and scale millions of users seamlessly. It provides a unified API that enables developers to create non-custodial wallets on demand, sign transactions, and automate onchain actions with sub-second latency. Magic supports flexible authentication methods, including native Magic auth and custom OAuth providers, allowing integration with popular social logins and multi-factor authentication. Its whitelabel UI capabilities enable teams to customize the wallet experience to match their brand precisely.

The platform emphasizes security and compliance, employing trusted execution environments (TEEs) for key management and signing, and adhering to industry standards such as SOC 2 Type 2, ISO 27001:2022, HIPAA, CCPA, and GDPR. Magic's infrastructure is battle-tested since 2018, offering high availability and scalability capable of handling millions of signatures within minutes. Developers can integrate Magic quickly using simple HTTP API calls and SDKs, with comprehensive documentation and guides available.

Magic differentiates itself by combining wallet creation, transaction signing, and onchain automation into a single API, reducing complexity for developers building Web3 applications. Its customizable sharding options allow teams to choose between Magic-managed, self-hosted, or hybrid security models. Real-world adoption includes over 200,000 developers and 50 million wallets across 18,000 apps, demonstrating its reliability and scale. Use cases range from NFT platforms requiring seamless wallet onboarding to DeFi projects needing secure transaction signing and DAOs implementing decentralized identity and access control.

Getting started involves creating an account to obtain API credentials, making initial API calls to provision wallets, and scaling with confidence on Magic's always-on infrastructure. Developers can leverage extensive customization options for login UI, localization, email/SMS providers, and session management to tailor the user experience and security posture. Comprehensive docs and active community channels support rapid integration and troubleshooting.