
Magic provides enterprise-grade, scalable wallet infrastructure and authentication APIs to onboard millions of users with secure, non-custodial wallets and seamless login experiences.
Magic is a developer-focused platform offering a robust wallet infrastructure and authentication system designed to onboard and scale millions of users seamlessly. It provides a unified API that enables developers to create non-custodial wallets on demand, sign transactions, and automate onchain actions with sub-second latency. Magic supports flexible authentication methods, including native Magic auth and custom OAuth providers, allowing integration with popular social logins and multi-factor authentication. Its whitelabel UI capabilities enable teams to customize the wallet experience to match their brand precisely.
The platform emphasizes security and compliance, employing trusted execution environments (TEEs) for key management and signing, and adhering to industry standards such as SOC 2 Type 2, ISO 27001:2022, HIPAA, CCPA, and GDPR. Magic's infrastructure is battle-tested since 2018, offering high availability and scalability capable of handling millions of signatures within minutes. Developers can integrate Magic quickly using simple HTTP API calls and SDKs, with comprehensive documentation and guides available.
Magic differentiates itself by combining wallet creation, transaction signing, and onchain automation into a single API, reducing complexity for developers building Web3 applications. Its customizable sharding options allow teams to choose between Magic-managed, self-hosted, or hybrid security models. Real-world adoption includes over 200,000 developers and 50 million wallets across 18,000 apps, demonstrating its reliability and scale. Use cases range from NFT platforms requiring seamless wallet onboarding to DeFi projects needing secure transaction signing and DAOs implementing decentralized identity and access control.
Getting started involves creating an account to obtain API credentials, making initial API calls to provision wallets, and scaling with confidence on Magic's always-on infrastructure. Developers can leverage extensive customization options for login UI, localization, email/SMS providers, and session management to tailor the user experience and security posture. Comprehensive docs and active community channels support rapid integration and troubleshooting.
Developers face challenges onboarding users to Web3 applications due to complex wallet creation, transaction signing, and authentication flows. Ensuring security, compliance, and scalability while providing a seamless user experience is difficult without specialized infrastructure.
Programmatically create wallets for users or agents with full user control over assets.
Supports Magic native auth, OAuth with major social providers, multi-factor authentication, and account recovery.
Whitelabel login and wallet interfaces with support for localization and custom email/SMS providers.
NFT marketplaces use Magic to provide seamless wallet creation and login experiences, reducing friction for new users.
DeFi applications integrate Magic to securely sign transactions with low latency and high throughput.
DAOs leverage Magic's decentralized ID and access control features to manage member authentication and permissions.
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| Free | Growth | Enterprise | |
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| Price (Monthly) | Free | Custom pricing | Custom pricing | 
| Price (Annual) | Free | Custom pricing | Custom pricing | 
| Messaging | N/A | N/A | N/A | 
| Support | Community support via Discord and GitHub | Priority support and SLAs | Dedicated support and compliance assistance | 
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Magic provides extensive documentation, guides, and community resources to support developers integrating wallet and authentication features. Official docs cover API usage, OAuth integration, security best practices, and customization options.
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