User Acquisition
User Acquisition provides strategic consulting and automation tools to optimize growth and marketing efficiency for high-scale user acquisition campaigns.
Overview
User Acquisition is a strategic consulting service focused on optimizing user growth through advanced marketing technology and automation. It targets organizations aiming to scale user acquisition spend into the tens of millions annually while maintaining high return on ad spend (ROAS). The service emphasizes building a clean, reliable data infrastructure before launching campaigns, ensuring actionable analytics and data-driven decision-making. User Acquisition works as an extension of client teams, implementing automation to increase efficiency and enable higher spending with fewer personnel.
The platform advocates for rapid, low-effort A/B testing to identify impactful growth opportunities quickly. It also specializes in optimizing campaigns on performance networks beyond the usual Google and Facebook ads, enabling cost-effective scaling with flat cost-per-install (CPI) metrics. User Acquisition’s approach is distinct in its focus on automation and data-first strategies rather than large teams, helping clients build scalable growth machines.
Developers and product teams can get started by engaging with User Acquisition’s consulting services through their website, where they provide detailed playbooks and strategic guidance. The documentation supports integration of tracking and reporting tools to establish the necessary data infrastructure. This setup is critical for teams looking to safely scale user acquisition budgets while maximizing efficiency and ROAS.
The Problem
Scaling user acquisition spend profitably at high volumes is challenging due to inefficient team structures, poor data infrastructure, and ineffective campaign optimization. Many organizations struggle to maintain high return on ad spend while increasing budget and managing complex marketing operations.
The Solution
Key Features
Advanced Marketing Technology Integration
Implements best-in-class tracking and reporting tools to support data-driven user acquisition.
Rapid A/B Testing Framework
Encourages frequent, low-effort experiments to quickly identify impactful growth opportunities.
Consulting and Team Extension
Works as an extension of client teams to build scalable growth machines and optimize UA spend.
Key Strengths
How Developers Use User Acquisition
Scaling Mobile App User Acquisition
Mobile app developers use User Acquisition’s consulting and automation to safely increase ad spend while maintaining high ROAS.
Optimizing Web-Based Campaigns
Web product teams implement User Acquisition’s data infrastructure and testing strategies to improve campaign efficiency and growth.
Building Efficient UA Teams
Enterprises restructure their user acquisition teams with User Acquisition’s advice to reduce headcount while increasing output.
Works Well With
EVM Chains
Solana
Sui
Aptos
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Pricing
Consulting Engagement | |
|---|---|
| Price (Monthly) | Custom pricing |
| Price (Annual) | Custom pricing |
| Messaging | N/A |
| Support | Dedicated consulting support |
| Analytics |
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Resources
User Acquisition provides detailed playbooks and strategic content on user acquisition technology, team structure, and campaign optimization to help teams implement best practices and scale efficiently.